The agricultural professional organization ASAJA Murcia will launch a promotional campaign for lemon and grapefruit on the most popular, ie facebook and twitter social networks to publicize the wonderful nutritional and organoleptic properties that have both citrus.
To the Secretary General of BDA Murcia, Alfonso Gálvez Caravaca, "the promotion is a key topic lemon and grapefruit, and from our organization, we are aware that in the absence of promotional initiatives, priority is to launch a campaign social networking to make consumers aware of the benefits of lemons and grapefruit consumption. "
In this sense, Gálvez Caravaca indicated that "we will use the profiles to promote BDA Murcia lemons and grapefruit, with a campaign that will last a year and will allow Internet users know qualities, benefits and health benefits of lemons and grapefruits for people of all ages. "
The owner of BDA Murcia indicated that "since our organization are working to create a blog devoted exclusively short lemon and grapefruit, which we hope will be a success and has many followers."
Source: Agencias