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BDA provides a campaign Murcia Murcia balanced citrus and a moderate supply (15/09/2014)

The agricultural professional organization ASAJA Murcia has indicated that it provides for citrus season in the Murcia area with a moderate supply that meets demand, so that the campaign could achieve a reasonable balance between supply and demand.

To the Secretary General of BDA Murcia, Alfonso Gálvez Caravaca, "the citrus season, both in terms of orange, lemon and mandarin, is presented with outstanding quality, and our expectations are very favorable. At the same time, we expect a high level internationalization that favors a very dynamic and active campaign. "

Furthermore, Gálvez Caravaca also pointed out that "despite Russian veto, Murcia citrus are exported to a wide variety of markets and industry efforts now focus on the UAE, Asian countries and northern countries of the European Union ".

Murcia BDA spokesman stressed it would be "essential to create a brand of quality for citrus native of Murcia, allowing boosts its promotion and outreach to consumers, and that appraise the magnificent qualities that have these products. In addition, this brand should help further enhance the internationalization of Murcia citrus fruit and further strengthen marketing them domestically. "

Source: Agencias

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